2019 saw dark clouds gathering over the UK’s construction sector. In anticipation of a troubled 2020, this saw professional services firm Arcadis encourage the Government to stimulate construction demand with tax incentives. The firm warned that Brexit uncertainty, combined with a wider global economic slowdown, was hitting business confidence, but lowering VAT or incentives for capital investment

The multitude of benefits brought by digital advertising continue to drive its growth. However, marketing budgets are shifting, with spend on social taking share from spend on search. In addition, larger digital-first brands are increasingly bringing elements of digital marketing inhouse. Tabitha Elwes and Luke Rowell from strategic consultancy CIL on how agencies need to